Brian Lafer


Brian Lafer


Brian is a partner, chief client officer and founding member of the TrueBridge practice, which structures customized interim and fractional assignments for elite, executive talent seeking rewarding, high-impact work. Based in Chicago, Brian serves companies across a variety of senior roles and leads TrueBridge’s client-facing function, go-to-market strategy and revenue growth.

Prior to joining TrueBridge, Brian spent 11 years leading the largest commercial and revenue-producing teams at Business Talent Group (BTG). During his tenure, Brian launched the firm’s most sizable office in Chicago and was instrumental in growing BTG from an early-stage company through its 2021 acquisition. He is deftly skilled in working with PE and VC backed portfolio companies along with public companies and thrives at the helm of high-production teams.

Brian has a Bachelor of Business Administration from University of Michigan’s Stephen M. Ross School of Business.  He also serves on the Ross School of Business Alumni Board of Governors to strengthen the connection between the school and its 56,000+ alumni.

Brian leads our client-facing function, go-to-market strategy and revenue growth.